GMM 2922: Does The Color Of A Plate Change The Flavor?

Can plate color make your food taste sweeter? Let’s talk about that. “Good Mythical Morning.” A ton of scientific studies have been done on how our perception of taste is influenced by color. And some of those studies found that even something as simple as the color of your plate can make you perceive your food as being sweeter. Okay. So we’re gonna put that to the test. We’re going to put ourselves in the shoes of a test subject because that’s how these things were discovered. Okay. And we’re gonna see how aligned we are with science. We are very aligned with science, Yes. I’d like to think. Okay, boys, in front of you are three plates of strawberry mousse. And in a scientific study, tasters perceived strawberry mousse served on one of these plates as being sweeter and more flavorful. So your job is to try ’em all, think like a test subject, and tell us which plate they perceived as making the mousse sweeter. I mean, I just love purple. It’s my favorite color this year. It’s your favorite color this year. I just really like it. It’s so pleasing to the eye. And it feels like it would be the sweetest one, just based on look alone, because it’s so festive. Well, I mean, the white plate, Boring. Makes it all about the dessert. And it is a dessert. But doesn’t it feel very K and W? I thought they had like a brown gravy type color plate. Maybe they do. I’m gonna taste from the back edge. This is something I’ve never ordered. Strawberry mousse. I did not succeed. I’m not really succeeding right now. I’m gonna keep looking at the plate while you- I’m looking at the plate while I’m eating all that. It’s very sweet. I’m getting a little purple in my periphery. Getting that purple periphery. All right, so now I’m just gonna go full purple, straight on. Keep looking at purple. I’m still looking at purple plate. Hmm. It’s not as sweet. Something happened. Whoa. It’s not as sweet. I gotta tell you, it’s not as sweet. I know we’re supposed to wait. Hold on. You’re saying this is the same thing? It’s the same thing just on every plate. I’m just asking how you perceive it. This is not a prank though. This is not a prank. ‘Cause if it was a prank, I’d be in on it, right? It’d be a complicated prank that’d be hard to understand. Those are the best! Just look at the black one. Let’s do this. It was crazy, Link. What just happened was crazy. Look at him. I’m looking at this black plate. Hmm. That’s pretty sweet. I gotta go back to the white. Hold on. Purple’s not sweet at all! I need it. I need it. It’s almost savory. I have to take purple. Get it outta here. Bye purple. I love you. Don’t look at it. We don’t want any purple. Still love you as a color. I’m gonna bring it back in, in a minute. Still love it as a color, just to be honest with you. Now, I was distracted from looking at the white plate because the purple plate that I’ve put up here, It’s weighing you down. Blaine was over there. And I felt that he tried to take the plate. He was trying to take it from you. He tried to take the plate from me. And you resisted. Okay. So it was kinda like, I’m sorry. It was kinda like I was fishing. And you got a bite. And I got a bite and so now I need to go again. I’m not seeing any purple. I’m not feeling anybody biting my purple plate. Okay. Okay. Okay. You’re gonna put your hand over the one that you perceive as sweeter. Here’s what I wanna say before I make this choice. This one doesn’t seem like it’s gonna be sweet. These two seem like they’re gonna be sweeter, but the tasting of this one, Will be revealed when you put your hand on it. Felt the sweetest. And that’s what we’re doing, right? I know, but you’re spoiling my answer. Three, two, one. But I agree. He hasn’t swayed me. The plate participants perceived as having the sweeter mousse was the white plate. And researchers posited, it may have been because the color of the mousse appeared more intense against the lighter white background. It doesn’t, ’cause this is the most intense. I think the dish is the star. Well, not, the mousse is the star because the plate is a dish and it’s not the star. The mousse is the star. Hey, if you’re serving sweet things at a restaurant, put ’em on a white plate. You heard it here. Okay, now your job is to figure out which cup of coffee study participants perceived as tasting stronger. Now the pressure’s higher, because I feel like we got the answer right in the ground. We have to be the perfect subjects. You have to be the perfect subjects. Now, again, looking at all three of these, if the same principle applies, it would be the white one. Because the contrast between really, really dark coffee and really, really light mug, you would think that this would be the strongest one. But that didn’t work last time. The inside of this mug is white. It did work last time. But the outside is yellow. So I’m just really gonna look at the outside of the mug while drinking it. But how do I do that? Because when I’m drinking it, I’m only looking at the inside of the mug. Okay, hold on, hold on. I’ll do this. Did the study have white on the inside of the yellow mugs, Davin? Let me take a picture. Lemme take a picture of the mug. Yeah, take it. Keep it still. Take a picture of the mug. Okay. Okay now hold that up. That’s what we got right there. Yes. So hold that up to me. Not that close. A little further, actually. I’m getting old. Okay. You think this is what they did in the subjects? Now you do it and you drink that. You need the subject of this? You drink outta the other side. That’s your side of the mug, yeah. I see your face in it. I know. Don’t look at that. Let me look at it first, too. Yeah, look at it. It matches pretty well. Yeah, yeah. iPhone. Not a sponsor. iPhone not a sponsor. Okay, yeah. Just drink it. Okay. I like cream in my coffee. Yep. But we’re tasting the strength. This one, taste the white one. You don’t need a picture for this, ’cause it’s white on the inside and the out. I can also just look at the riser. Nope, look at the mug. Oh. Look at the inside of the mug while you’re drinking from it. You’ve almost waited too long. Give it to me. Oh. Oh. I won’t say anything. Yep, yep. I’m concluding things. Now this one is also same color on the inside. And now, what do you call this, Stevie? Taupe? I’m calling it brown. Brown. For the sake of ease. Okay. It’s beautiful, and it’s speckled. You say nothing. I know. Gotta be good subjects. This is gonna impact, if we get this right, this is gonna impact the color of mugs, which is gonna really throw a wrench into our household because we have all types of mugs. I know which one it isn’t. It is definitively not one. Right. It’s definitively not one. It’s probably the one that we’re not going back and tasting. No, I just did to go back and taste it. Oh, you did? Science. We gotta do science. I believe in science. Why are you looking at a picture of us? No. Rhett pulled up his photos and it was a picture of us. I was trying to find a good picture of me. Damn, the iPhone! Not a sponsor! Not a sponsor! Why are you at the bottom? Because I was trying to find a picture of me for a certain reason. And of course I’m in all the pictures, but it just looked like the last picture. Oh, I’m going the wrong. I just went to 2013. Forget about it. Okay. All right. I’m gonna look at the handle. All right. Hey, we could have done that the whole time. Okay. Okay, you’re gonna put your hand over the coffee that you perceive as stronger in three, two, one. Oh, I was torn between these two. Hold on. Be a good subject. I’m a good subject. The coffee participants perceived as being stronger is in the brown mug. It is! It is! It was really close for me. It was really tough for me. But it’s so weak! This is so weak. Well, out 457 participants, 73% reported that the coffee from the brown mug was too strong. Too strong. Oh, I could have said that because it didn’t have cream in it. Here’s the thing. If you’re running a coffee shop out there and you wanna be known for your strong coffee, you gotta go brown. Okay. But here’s the bonus question. You have your whiteboards. Which of the other two mugs did participants perceive as being weaker? Well, yeah. Yeah. Yeah, we already said that. We’re both thinking yellow. Yeah. Definitely. Correct. Yep, yep. Hey, science is real. Okay, I want you to tell me which popcorn was perceived as tasting saltier. – Saltier. Just this is a White bowl. It’s basically disappearing. There’s no bowl there at all. This is how I’ll eat my popcorn at the movies. I’ll stare right into the bucket. I’m actually not gonna eat more. I have a sodium assessment. Now I’m moving to red. Come on over. It’s, well, okay. Oh my god. Oh my god! Are y’all, you swear, This is a prank. It’s the same popcorn. It’s a prank. All right, we’re ready to vote. Eat it like Tom Cruise. I think he grabbed it and then, Tossed it. Grabbed it from one. Okay. Saltier popcorn in three, two, one. Crazy salt. Just dynamic. Crazy salt! Sodium levels over here in a beautiful little presentation. I love it now. I love red bowls. The bowl participants perceived as being saltier was the red bowl. Yeah, yeah. Yes! Scientists found that people perceive popcorn in a colored bowl to be saltier in general, whereas they perceive popcorn served in a white bowl as being sweeter. Well, you didn’t ask me that. Do you want it to feel salty though? Yeah. I think you do, right? Yeah. Yeah. It’s crazy. And then when I went back to this, it tasted saltier than the first time. But not as salty as it needed to be. But not as salty. And popcorn machines are usually red. Popcorn bowls and bags are usually red at the movie theater. Like I guess they already, the word got out on this one. And if you spank me, my butt will turn a little red. But I’ve been a good test subject. So you’re not getting any spankings. You hear us talk about The Mythical Society a lot because we’re very proud of what goes on over there. It’s exclusive ad free content for paying members at different tiers, but we work hard to make it worth it. And every once in a while, we like to give you a little piece of that and show you what it is so you can see what you might be missing out on. Just give you a little taste. So over on the Good Mythical More channel, we recently posted “Fan Fiction Theater.” We did one round over there, and then there’s more rounds that you can go watch on The Mythical Society. So check it out, see if it’s the kind of thing that you’re into. And then if you are, go to mythicalsociety.com and get yourself a membership. Okay, next, one of these cans of soda was perceived by participants to have a stronger, lemony limey flavor. So which can was it? Okay. There’s a lot on the line here because we got two greens. And I don’t understand what this is. This is a fake can? It’s for people who want to feel like they’re drinking cans. And we drink it like a straw though. Yeah, we’re gonna have to double straw this one. You just wipe it? Maybe I’ll go first. You want me to go first? Well, you know. Oh, you’re gonna watch yourself drink it? I’m gonna watch myself drink it, live. It’s a little sexy. No it’s not. I don’t know if I can handle this. Okay, yeah, that’s a narcissistic look. Oh god. Okay, okay. I have to drink after him doing this. So a dark green can. Oh. It is, see? Hello. You see? Hello there. Is that a can? I told you. I was looking at myself. I need to look at the can. I should be recording this so they can include it in the footage. Oh, they didn’t get you. Yeah, there you go. Hello. Look at that. I’m looking at that can. Okay. Okay. All right. Ready for that one. You can drink this one first if you would like, you know? Okay. Mix it up a little bit. Mhm. Yep, mhm. Hmm. This is difficult. Now that is Sprite in there, I believe. Okay. There’s a difference. There’s a difference between those two. I did not. I for sure tasted a difference in the first two. Lemon or lime, we’re trying to taste? Lemony limey. Oh, both. It’s just more flavor? More citrusy flavor, yeah. Let me go back here. So light green. Okay. I’m gonna tell you right now. This is pretty wild. Pretty wild. Okay. Okay. Which has the stronger flavor? Three, two, one. Wabam! Yeah. Yes. Like in a big, big way. I’m sorry. And I thought it would be this one. I thought it would be this one or this one! Because these are so similar. So I was thinking it was gonna be the outlier. But the darker green is it. The darker green is super flavorful. The can perceived as having a stronger, lemony limey flavor is on Link’s side. No, no, no. No. Wrong. Showed that participants responded to a can that was about 15% more yellow than the default green. How many of them? Not totally yellow. But not totally yellow. Yeah. Which makes sense because Sprite’s done their work. I thought it was gonna be this. This is more of a Sprite color, right? I think this is more of a Sprite color. Yeah, that’s more of a Sprite color. Also, you were drinking 7 Up. Okay touche, touche. Okay, we never claimed to know everything. Just science. Okay, so you’ve already proven that you’re master testers. Thank you, Stevie. And Rhett barely won but has won the prize in the end. But we’re gonna switch things up for this round. You’re not competing. You’re actually gonna be testing something out. So we purchased the Kirin electric salt spoon for $126. And this thing is supposed to make your food taste saltier and increase the umami depth without putting more salt in. So we have two soups in front of you. We have a low sodium tomato soup on Rhett’s side and the regular version of that tomato soup. And we’re gonna see if, with that spoon, you can get the feeling of salt in that low sodium soup. The feeling of salt. So, well listen. This is not in America. Let’s eat this one first. Let’s eat the regular soup and then we can talk about this, ’cause I can tell you what I was told. We had to acquire this from, Japan. Japan. Yes. So this is just straight up, regular old tomato soup. Nice and salty. I wouldn’t say “Wow, that’s too salty.” It’s pretty nice. But I would say it’s good. I wouldn’t say it’s lacking anything. Do you want to taste it just without? No. No, no. So this has metal right here and metal right here. And you have to complete the circuit. So I’m definitely holding that side. With your mouth? You have to put your mouth deep on that spoon. Yeah, yeah. I gotta get my mouth. Oh, it’s a lump in there. What was that? I don’t want that. Break the bottom, or don’t. You really, now I have to use the spoon after he’s like, intimately like made out with it. Do you feel anything? Tastes like low sodium soup. I can’t say that I experienced anything. I’m glad. Oh no, you broked it. I can’t say that I experienced anything, but it’s your turn to try. So apparently you can remove this to like, what, just put it in the dishwasher? Yeah. ‘Cause you don’t wanna put this in the dishwasher. Right. I felt no sensation. I mean, maybe if you just stick your tongue on that straight up right there and just see if it tastes salty. I mean, all you did was wipe it. Well, what else can a man do besides wipe his spoon? Yeah, I’m gonna wipe it again. Okay. I wiped it pretty good. I’m gonna do a double wipe. So, don’t push the button. Don’t push the button, ’cause it’s already on high. There’s four levels. Ooh. Yeah. I think I do taste. You should feel a little something. My mouth, it’s making my mouth water. Can I wipe it and try it? No, no. Before you do that, do the thing that you’re supposed to do. Eat the soup with it. When I put my tongue against that metal strip, hold on! It tastes salty. Yeah, I couldn’t get to it because there was soup in the way. I don’t know why the strip doesn’t go all the way to the end. Yeah, it’s just a salty tasting spoon. Why don’t you put the strip on the end? Can you get some soup and taste? It also tastes like metal, but. Or don’t. I am! It’s supposed to be this. No, not that soup. But if I don’t put my tongue directly on it, if I just put rake my lips, I did my lips on it. Rake my lip across that. Bad soup. Nothing, right? You’ve done that before. I would double wipe it, ’cause I mean, all I did was, I mean, this is as intimate as it’s gonna get. I mean, I know that we posted Fan Fiction Theater over there on “Good Mythical More.” This is more intimate than that. Is this a form of spooning? Yeah, we’re spooning right now. We’re Japanese spooning. Oh. Do you feel? Do you taste? Uh-huh. Oh. Now go deeper. Put it in the back of your throat. So why wouldn’t they put the metal stick on the underside of the thing? It is a little bit of a shock. It should be… By the way, that’s what electricity’s doing. You’re feeling a tingle. Yeah, well. I didn’t feel a tingle You’re feeling a tingle that makes your tongue taste salty. I think you have to eat it upside down. So we’re saying the technology is true, but the design is bad. Yeah, that’s what we’re thinking. I think you gotta just lick it out of the spoon. This is why it’s not sold in America, because apparently this is how they do in Japan. It’s not getting through the soup. I mean, they read the other direction. So maybe they put the spoon concave down. Yeah, there it is. You have to eat it, and then go like this. Yeah, just like, complete the circuit. You gotta clean the circuit. I think if this piece of metal was in your mouth the whole time, just like creating an electric shock while you’re eating something, that would do it. Oh yeah, if you had some old fillings, maybe that would be helpful. Yeah, you could wire right into ’em. Yeah. Yeah. Okay Rhett, you have won a tiny treat on a plate in your favorite color. Oh my goodness. Why does it look like a little piece of dookie? It’s a tiny treat. Eat it. It’s gonna taste sweet, but not really ’cause it’s purple. Thanks for coming and sharing this video. You did good. You were a good subject. You know what time it is. I’m Ben. I’m Daisy. And we’re in Seward, Alaska visiting this cool glacier. And it’s time to spin the wheel of mythicality. I’ve always wanted to go. I like how they were whispering a little bit. Thanks for thinking of us while you were out there. How about a little unfun fact? Don’t get your hopes up, because one of the most common weather types of weather, Go on. Is partly cloudy. Click the top link to watch us taste the best frozen meals Sporked has tried lately in “Good Mythical More.” Take a special look at Mythical Society exclusives on “Good Mythical More” now. It was as if they were the only two people on earth. Aw.

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