
would you feed seven up to your baby let’s talk about that good mythical morning last year in the United States of America alone company spent over 180 billion dollars on add I didn’t know if that was fresh it hit you don’t you don’t stop get out was a billion with a bababa be linked to put that into perspective you can make over four hundred and seventy six more pirates of the carribean s– 470 into that I saw I fell asleep during the first three how many of their ms6 all of them they’re making a new one too anyway just because people put a lot of money and as doesn’t mean that they’re gonna make good ads as evidenced by some of the worst ad campaigns in history we’re going all the way back to the 1950s for this first one really seven up for babies in the early fifty seven applause the huge campaign with the slogan nothing does it like 7up as long as the it that you’re talking about is giving a baby early onset diabetes they were on the right track look at this thing you didn’t not even March that up and no this is not photoshopped they were advertising that mothers should give seven up to newborns why we have the youngest customers in the business is what the fine print down there says link this young man is eleven months old and he isn’t our youngest customer by any means for 7up is so pure so wholesome you can even give it to babies and feel good about it by the way mom when it comes to toddlers if they like to be coaxed into drinking their milk try this ad 7up to milk in equal parts pouring the 7up gently into the milk it’s a wholesome combination and it works make 7up your family drink now make your family vomit all over themselves who who in their right mind wants to mix anything with much less like a fizzy 7up and I’m talking breast milk they say they say poor it’s so I don’t know I’m not I just you know why they say more say something about breast milk do you know why they say pour it slowly because of this is because I think it will erupt it’s like those are the fears yeah cuz of the fears not carbonation man you can’t be messing with carbonation are they it all our ups and did this work um well they’ve stopped this campaign it’s nice it’s not so runny live it up there’s no marketing itself to newborn stick to breast milk kids mmm-mmm-mmm lost sugar in seven other great for the kids yeah okay back in 2003 in the 2004 apparently a guy working for the Quiznos advertising agency was sent a clip by a friend and this is the clip he was sent I’m almost speechless here that these creatures are called sponge monkeys or spawn the monkeys because there’s no e on sponge monkeys with lips it would sponge the way that it was but it this is like I said this is an internet meme created by British animator gel-v CH in 2003 I’ll give each the advertising agent for Quiznos gets this thing and what I mean what is your response when you see it delete hey Joel bitch don’t send me this and I don’t think Joel isn’t in it himself like trying to hey friend I market-lock you Mike yes um what he decides to do says you know what I’m gonna make this the advertising campaign for Quiznos oh that’s a good idea like I mean I I can’t decide if this guy’s so much of a genius that like I’m just behind I’m awesome out of touch that’s half of it but this is this is what they did it didn’t change it much this is the actual Quiznos ad I remember these I definitely remember these grills never we’re being a little perplexed I don’t there’s an ooh note I just don’t think looking at something that looks like an animal experiment gone wrong makes me want to eat subs you know this is like some lab somewhere and Denmark where you shouldn’t you shouldn’t go behind the third locked door yeah I had to get a hamster that has no legs and human eyes right right it’s it’s scary but ignore I didn’t mark it gets seared into your brain I mean I’m questioning I might start to love this thing I think I’m starting to tap and does it a genius does that make you hungry for subs um no one franchise owner said that his business dropped 30% when the ad started airing bingo now I think that he was probably just upset so he started throwing like percentages at it but I mean in age before YouTube I think this could be pretty genius that it was ahead of its time okay for Jovi GRU it only aired for a few months in 2004 so hang out I’m surprised you remember okay you might know presidential candidates higher ad agencies just like big brands to help with their presidential campaigns they were doing this as early as the 70s okay and judging by this commercial from George McGovern’s 1972 presidential campaign he may have hired the wrong agency because most of the time when you see a campaign commercial you know who you’re supposed to vote for after or who the ad is telling you to vote for yeah not so much in this McGovern ad from 72 keep in mind he was running against Nixon well either way it won’t be a disaster what am I looking for I mean swamp boat for Nixon why rock the boat I’m not crazy if it ever was I got to decide though I got to make up I’m not crazy about McGovern you don’t have that much time I can’t keep people waiting I was it vote election they expect me to vote from two may vote for Nixon fathered roll over in his grave fellas say they heard maybe then a look of his hand voted for Kennedy I mean it’s just possible look ever and straight maybe he can that’s the way what we’re governed straight that’s the best away why am i confused mainly because you’re talking to yourself and talking to your hand about voting for Kennedy this is crazy this is very convincing isn’t it and you know who to vote for now no he’s he’s like he’s got I’m walking out he’s got this Gollum Smeagol complex like oh should I suffer Jess if you needed it even if you’re supposed to vote from about right after this yeah you think Oh crazy no you are crazy if you vote for McGovern well needless to say this didn’t work the campaign bombed hard he lost every state except message he was known for so you know when you’re watching like the electoral map on election night the entire country was red except Massachusetts in Washington DC I’ve got an interesting one here in 1998 Martha Sanchez Sanchez decided to get creative with some free advertising for her family’s San francisco-based Mexican restaurant Casa Sanchez I’m she put a sign in the front window that said anyone who gets a tattoo of their logo gets free burritos for life for life and it to be fair it’s a pretty cool like burritos it’s and it’s a pretty cool tattoo if you look at it it’s like this uh bendito with a sombrero on a some corn oh and as you can see this is tattooed on somebody because even though she didn’t think anybody would do it almost immediately 40 people come out of the woodwork hey I want my free burrito right and then she starts panicking she does a little I’m gonna take single young adult males into account right with a hug get a tattoo a burrito get burritos for life what uh what she did she did like yeah who tattoos she did love math uh she determined that if all 40 people ate there every day for 50 years it would cost her business five point eight million dollars problem is she did the math after putting up the sign yeah the good news is is that she kept her word she she gave up the free burritos but she changed the process where you had to be interviewed before you could get the tattoo don’t really like her and then then be approved to get the tattoo and then even after that after ten more people after fifty people did it she shut down the program like I said she’s but she’s still she’s still going with a Frida breeder you gotta count the cost okay I finally agree i i remember this commercial 2003 prescription foot fungus medication lamisil introduced Digger there de Matta fight I remember this one hi I’m digger digger me I’m just a de mattifying you know an ailing oh the surface treatment yeah that’s pretty much what happened mail bit and then a little bit more of that okay I mean correct me if I’m wrong but is that not a form of bonafide torture yelling like somebody’s nails so why not make that the the linchpin of the creative of your ad case there are some interesting notes footnotes about this number one everybody hated this commercial for obvious reasons because nobody likes to see this kind of thing happened to a toenail number uh business I’d like to see toes on a commercial business insider said this was number two the top 10 worst commercials ever made and the FDA actually got involved and said quote do we really have to see that toenail hinge open like that I mean come on actually they didn’t but they did outlaw these commercials because they said that the commercial showed it made unnecessary claims about how affected the product was but the funny thing is is that the ads did cause a significant increase in new lamisil prescriptions because you look at that thing under there like you know got this guy I want under my toe no I don’t want them so this is a win ultimately it worked any effective advertising any press is good press kind of thing I think applies to a lot of these let us know what you think in the comments thanks for liking and commenting on this video you know what time it is hi my name is Aldo hi my name is Jaco and we are going sweet yeah and it’s time to spin the wheel of mythicality want to remind you guys that today is the last day that you can buy clearly Canadian as part of the pre-sale it ends today at 3 p.m. Eastern Time and you get in many of you are asking the email that you that you purchased with is one we’re going to send you more information about the live event click through to good mythical more we’ve got poorly translated foreign ad campaign hilarious sitting at the table furiously I’m not constipated I’m furious me neither I have a little constipated too but I’m mad about it number a table ah whoops KFC’s finger-licking good in China that was inadvertently translated into mean will eat your fingers off
